About SCOTS English College
Part of the TOP Education Group and a key partner to the Australian National Institute of Management and Commerce, SCOTS English College is a leading provider of high-quality English language education, dedicated to helping international students achieve their academic and professional goals. We take pride in fostering a diverse and engaging learning environment that supports student success.
Role Overview
We are seeking a dynamic, energetic, and results-driven Chinese-Speaking Student Recruitment Coordinator to join our team. The successful candidate will play a pivotal role in attracting and enrolling international students, particularly from Chinese-speaking regions. To excel in this role, you must have a proven track record in managing and executing successful Chinese social media campaigns across platforms such as Rednote, WeChat, and TikTok. Additionally, an outgoing, bubbly, and go-getter personality is essential for engaging with prospective students and education partners effectively.
Key Responsibilities
- Develop and implement targeted student recruitment strategies for Chinese-speaking markets.
- Manage and optimize Chinese social media campaigns on platforms such as Rednote, WeChat, and TikTok to generate student leads.
- Engage with prospective students and education agents through online and offline marketing initiatives.
- Represent SCOTS English College and its partner, the Australian National Insitute of Management and Commerce at education fairs, events, and seminars, both in-person and virtually.
- Build and maintain strong relationships with education agents, schools, and industry partners to increase student referrals.
- Provide accurate information about SCOTS English College’s courses, visa procedures, and enrollment processes.
- Track and analyze marketing campaign performance metrics to enhance recruitment strategies.
- Collaborate with the marketing team to create promotional content tailored for the Chinese-speaking audience.
- Assist students through the application and enrollment process, ensuring a seamless transition into the college.
Essential Requirements
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Fluency in Mandarin and English (both written and spoken) is required.
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Proven experience managing Chinese social media platforms (Rednote, WeChat, TikTok) for marketing and recruitment purposes.
- A good understanding of international student recruitment trends and the Australian education sector or willingness to learn.
- A bubbly, outgoing, and go-getter personality with exceptional interpersonal and communication skills.
- Ability to build and nurture relationships with prospective students and education agents.
- Experience in organizing and attending student recruitment events and education fairs.
- Excellent customer service and sales skills, with a target-driven approach.
- Strong organizational and time-management skills, with the ability to multitask and meet deadlines.
- Knowledge of Australian student visa requirements and education pathways is a plus.
Why Join Us?
- Work with a passionate and supportive team in a dynamic, multicultural environment.
- Opportunity to expand your career in the international education sector.
- Competitive salary with performance-based incentives.
- Hands-on experience managing global marketing campaigns and engaging with international students.
If you are a highly motivated and energetic professional with a passion for student recruitment and Chinese social media marketing, we’d love to hear from you! Apply now and help us make a difference in the lives of international students at SCOTS English College and its partner the Australian National Institute of Management and Commerce.
To apply, please send a CV and cover letter to CEO, Patrick Hayeck, at patrick@scotsenglish.edu.au, outlining your experience and addressing the key and desired criteria above.
Job Type: Casual
Pay: From $31.09 per hour
Schedule:
- Afternoon shift
- Evening shift
Education:
- Bachelor Degree (Required)
Work Authorisation:
Work Location: In person
Application Deadline: 25/04/2025
Expected Start Date: 28/04/2025