Copywriter & Content Editor – Witchery

The role of the Copywriter & Content Editor is focused on assisting the development and execution of all content and copywriting within the Witchery marketing team to support the strategic and commercial goals of the business.

• Lead the creation and execution of the Witchery tone of voice style guide across all channels
• Write copy for all Witchery marketing collateral, including email, website, social media, above-the-line advertising, public relations, packaging and in-store
• Oversee all copy written for the website in regards to product copy, ensuring copy is SEO/SEM optimised
• Write long-form SEO optimised style advice articles and Q&A style collective interviews
• Provide editorial styling advice to enhance the customer experience and maximise sales
• Ensure tone of voice and brand consistency in all customer-facing copy
• Edit copy prepared by third parties
• Work closely with key stakeholders in the planning and development of monthly EMD content
• Weekly creative workflow management

• Excellent writing skills, ideally with experience in writing and editing fashion and style advice copy
• A journalist background or fashion editor/copywriter
• Expertise in digital content, including experience in SEO and SEM
• Willingness to learn, display initiative and take on new responsibilities
• Well-developed time management and organisational skills
• Exceptional communication and interpersonal skills
• A high level of attention to detail and accuracy

Apply via LinkedIn only, do not use the ‘apply now’ form below.

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