Digital Performance Manager

Fulcrum is hiring a Full time Digital Performance Manager role in Ultimo, NSW. Apply now to be part of our team.

• Flexible hours available
• More than 4 years of relevant work experience required for this role

An exciting opportunity has arisen for a Performance Manager to join our digital marketing agency! This is the perfect opportunity for a highly motivated and passionate individual looking to take the next step in their digital marketing career and work on high profile and exciting accounts.

About us

Orange Line is an end-to-end performance digital marketing agency with a strong history of success across some of Australia’s (and the world’s) most respected brands. The Agency has grown considerably over the past few years, offering an exciting and ambitious environment for a driven Performance Manager to thrive in. The Orange Line family is a fun, friendly and easy-going bunch. We’re looking for someone to compliment our dynamic team, seek out solutions when challenges arise, take constructive feedback well and add to our environment with a smashing sense of humour.

The Agency places a significant focus on culture, innovation, personal development and growth.

About the role

We are looking for a Performance Manager to manage a range of clients, from startups to large global names. Working closely with a team of performance executives & coordinators you will plan and activate best in class performance marketing campaigns. We are looking for a team player who is passionate about developing and mentoring upcoming digital marketers.

If you are a driven problem solver with a deep understanding of digital marketing, then this is an ideal role for you.

You will be responsible for:

• Management of executives to ensure day to delivery of digital campaigns including setup, reporting & optimisation

• Defining the investment, channels and targeting required to fulfill client objectives

• Identifying potential new platforms that can improve campaign efficiency

• Identifying innovative tactics to improve campaign efficiency

• Representing the agency in day to day communications with your portfolio of clients

• Provide insight, analysis and guidance on campaign opportunities and program optimisation

• Collaborate with other teams in the agency (e.g. strategy, SEO, creative, content) to align in the planning and delivery of key strategic initiatives in line with goals, timelines & budgets

• Set the standard for best practice across all channels and platforms

• Implement continuous test and learns

• Implement team and company processes to help improve overall team effectiveness and efficiency

About you:

Essential

• 3-5 years Paid Search experience is crucial

• Experience with the Google Marketing Platform (SA360, Campaign Manager) or other third party marketing stack or bid management tool

• Experience working across multi-channel clients (at least one other channel such as Display, Video, Paid Social, etc.)

• Knowledge of tracking performance campaigns (tagging, ad serving, click tracking, call tracking)

• Logical and analytical approach to problem solving

• Effective and efficient working style and approach to management & mentorship

• Take pride in your work and care about the people around you because we are a family oriented agency

Ideal

• Exceptional project management and coordination skills

• Google Ads certified

• Experience working with other performance marketing platforms (e.g. Amazon, Taboola, Quora)

• Experience working on performance focused clients

• Experience working with client leadership teams with exceptional interpersonal skills

• Proven experience managing large budgets

• Commitment to staying ahead of industry trends and an eagerness to learn

• A superstar at implementation and optimisation, with an interest in building strategy development skills